Marketing Assistant – Digital Team

Location: Huntingdon office, Hybrid working pattern in place

Experience: Graduate degree in Marketing, Business or relevant field is a strong advantage - Experience of web CMS and online content editing, Google Analytics and other analytics tools and experience of Salesforce or other CRM tools are required

Hours: Full time - 37.5 hours

Salary Range: £25,000 - £30,000

Marketing and Digital

  • Support sales and marketing teams in campaign calendar including email contact program, and web content calendar.
  • Assist marketing team and wider business in researching and preparing reports on industry trends, market size, market share, customers, competitor products, pricing, strategies etc.
  • Collaborate with Sales team to ensure accurate directory and partner network list and communications.
  • Liaise with UK team to ensure regular email comms to Sales and Dealers
  • Establish and maintain any public relations/media/publications contacts and work with content team to submit company press releases and advertisements to appropriate sources/contacts
  • Maintain list of company trade associations and key industry and market websites, online communities and offline publications, conferences etc.
  • Work with HoM to negotiate, book, and record approved online and offline advertisements/sponsorships agreements.

Reporting

  • Collect relevant data and assist in analyzing and reporting marketing metrics to determine success of marketing activities; including email campaigns, social media, tradeshows, sponsorships/advertisements, website, Google Ads campaigns etc.
  • Keep detailed tracking for all purchase orders and requisitions related to marketing expenditures
  • Reconcile and work closely with Accounting on all marketing invoices
  • Provide management breakdown of monthly marketing spend/budget

Trade Shows and Events

  • Maintain tradeshow calendar and event partner relations. Including:-
    • Schedule and book approved tradeshows
    • Order materials and services and manage demonstration units
    • Assist with booth design layout, register exhibitors, assist with travel coordination, ordering and package promotional items
  • Follow-up with Sales to track leads and tradeshow metrics to measure success
  • Appropriately represent Goodfellow at industry and company events, exhibit product knowledge, and serve as brand ambassador

Skills, knowledge and aptitude:

  • Proven experience as a marketing assistant
  • Good understanding of office management and marketing principles
  • Experience of Events Management,
  • Experience of web CMS and online content editing
  • Experience of Google Analytics and other analytics tools
  • Experience of Salesforce or other CRM tools
  • Demonstrable ability to multi-task and adhere to deadlines
  • Well-organized with a customer-oriented approach
  • Good knowledge of market research techniques and databases
  • Excellent knowledge of MS Office, marketing computer software and online applications (CRM tools, online analytics, Google AdWords etc.)
  • Excellent communication and people skills

Graduate degree in Marketing, Business or relevant field is a strong advantage

Your Application - Marketing Assistant – Digital Team

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    Map

    Goodfellow Cambridge Ltd.

    Ermine Business Park, Huntingdon, England PE29 6WR Email: info@goodfellow.com Telephone: 0800 731 4653 (UK) or +44 1480 424 800 Fax: 0800 328 7689 (UK) or +44 1480 424 900 Website: Goodfellow Cambridge Ltd Registered office: Units C1 & C2, Spitfire Close, Ermine Business Park, Huntingdon PE29 6WR Registered in England & Wales: No. 1188162

    Goodfellow SARL

    229 rue Solférino, F-59000 Lille, France Email: info@goodfellow.com Telephone: 0800 917 241 (numéro vert) or
    +44 1480 424 813
    Fax: 0800 917 313 (numéro vert) or +44 1480 424 900 Website: Goodfellow SARL Registered office: 229 rue Solférino, F-59000 Lille, France Registered in Lille:
    RCS: B 381 486 836, SIRET: 38148683600038
    VAT registration number: FR 06 381 486 836

    Goodfellow GmbH

    Alstertwiete 3, D-20099 Hamburg, Germany Email: info@goodfellow.com Telephone: 0800 1000 579 (freecall) or +44 1480 424 810 Fax: 0800 1000 580 (freecall) or +44 1480 424 900 Website: Goodfellow gmbH Registered office: Alstertwiete 3, D-20099 Hamburg, Germany Registered in Friedberg (Hessen): No. HRB 1309
    VAT registration number: DE112610478

    Goodfellow Corporation

    125 Hookstown Grade Road, Coraopolis, PA 15108-9302, USA Email: info@goodfellowusa.com Telephone: +1 800 821 2870 Fax: +1 800 283 2020 Website: Goodfellow Corporation Registered office: 125 Hookstown Grade Road, Coraopolis, PA 15108-9302, USA A Pennsylvania corporation: EIN 23-2557381

    Goodfellow Shanghai Office

    Room 803, Centro Build, No. 568 Hengfeng Road, Jingan District, Shanghai 200070, The People's Republic of China
 Email: china@goodfellow.com Telephone: +86 21 6112 1560 Website: Goodfellow Shanghai
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